--- title: Sales Outcomes B2B Sales & Marketing Insights | Sales Enablement description: Sales Enablement | Sales and marketing insight that breaks through the clutter --- # Sales Outcomes Open main menu Close main menu # Sales Outcomes B2B Sales & Marketing Insights Select Category 2021 Top 10 Demand Generation & Lead Management Go-to-Market Strategy Health & Lifestyle Management Marketing Operations Marketing Solutions Marketing Strategy Productivity Sales Enablement Sales Operations Sales Solutions Posts about: ## Sales Enablement ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Three-Tips-To-Get-Beyond-Your-Primary-Contact.gif) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Three Tips To Get Beyond Your Primary Contact](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/three-tips-to-get-beyond-your-primary-contact) Oct 10, 2022 2:20:27 PM **If you or someone on your team manages a key customer account, eventually, you’ll be faced with pressure to expand relationships beyond your primary contact.** ... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/three-tips-to-get-beyond-your-primary-contact) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Mastering-Initial-Sales-Conversations-How-to-Succeed-in-the-First-Step-of-the-Sales-Process.gif) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Mastering Initial Sales Conversations: How to Succeed in the First Step of the Sales Process](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/mastering-initial-sales-conversations-how-to-succeed-in-the-first-step-of-the-sales-process) Sep 12, 2022 12:24:41 PM It’s no secret that the first step of the sales process is often the most difficult – much of selling success hinges on a sales professional’s ability to lead an... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/mastering-initial-sales-conversations-how-to-succeed-in-the-first-step-of-the-sales-process) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Three-Questions-To-Diagnose-The-Cause-Of-Sales-Performance-Issues.gif) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Three Questions To Diagnose The Cause Of Sales Performance Issues](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/three-questions-to-diagnose-the-cause-of-sales-performance-issues) Aug 22, 2022 12:56:51 PM ## “At the potter’s house, water is served in a broken jug” – Arabic proverb. B2B sales professionals are skilled in recognizing gaps between a client’s... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/three-questions-to-diagnose-the-cause-of-sales-performance-issues) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/The-Best-Way-To-Discuss-Budget-in-Sales-The-Proven-Formula.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [The Best Way To Discuss Budget in Sales: The Proven Formula](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/the-best-way-to-discuss-budget-in-sales-the-proven-formula) Aug 15, 2022 2:11:12 PM ## This post is the 200th edition of 2-Bullet Tuesday!!! ## Thank you for being a valued reader and sharing the content you like with friends and colleagues.  [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/the-best-way-to-discuss-budget-in-sales-the-proven-formula) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Sales-Prospecting-Essentials.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Sales Prospecting Essentials](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/sales-prospecting-essentials) Aug 1, 2022 2:13:34 PM I often hear from sales leaders that salespeople don’t dedicate enough effort to prospecting. It can be challenging to get into prospecting mode, and even the... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/sales-prospecting-essentials) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Time-Saving-Tips-for-Sales-Teams.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Time-Saving Tips for Sales Teams](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/time-saving-tips-for-sales-teams) Jun 20, 2022 6:10:25 PM ## Finding enough time in the day to do all the essential things for a sales professional can be challenging. Between meetings, reviewing leads, coaching, travel,... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/time-saving-tips-for-sales-teams) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/How-to-Ensure-that-Sales-Enablement-is-Enabling-the-Right-Things.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [How to Ensure that Sales Enablement is Enabling the Right Things](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/how-to-ensure-that-sales-enablement-is-enabling-the-right-things) Jun 6, 2022 1:16:02 PM ## Sales enablement is critical for a successful sales organization, but it’s not always easy to ensure that sales enablement enables the right things. Recent... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/how-to-ensure-that-sales-enablement-is-enabling-the-right-things) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/Trends-Defining-the-Future-of-Sales-What-You-Need-to-Know-to-Stay-Ahead.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Trends Defining the Future of Sales: What You Need to Know to Stay Ahead](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/trends-defining-the-future-of-sales-what-you-need-to-know-to-stay-ahead) May 23, 2022 11:14:59 AM > **Sales teams have had to adapt to many changes in recent years.**   As a result, sales techniques and strategies must also evolve to stay ahead of the... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/trends-defining-the-future-of-sales-what-you-need-to-know-to-stay-ahead) ![](https://www2.salesoutcomes.com/hubfs/Imported_Blog_Media/How-to-Shorten-the-Sales-Cycle.jpg) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [How to Shorten the Sales Cycle](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/how-to-shorten-the-b2b-sales-cycle) May 16, 2022 8:46:27 PM > **An experienced salesperson will tell you that the length of their sales cycle is a critical factor to success.** *So how do you shorten the sales cycle?* ... [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/how-to-shorten-the-b2b-sales-cycle) [Sales Solutions,](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-solutions) [Sales Enablement](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) ### [Manager-Rep 1:1 Meetings: Tips and Strategies for Boosting Impact](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/manager-rep-1-to-1-meetings-tips-and-strategies-for-boosting-impact) May 9, 2022 11:51:05 AM ## Sales reps need more than just motivation and support from their managers -they also need actionable feedback and specific instructions for improvement. *All...* [Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera) [Read More](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/manager-rep-1-to-1-meetings-tips-and-strategies-for-boosting-impact) [1](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement) [2](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement/page/2) [3](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement/page/3) [4](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement/page/4) [5](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/tag/sales-enablement/page/5) #### About - Menu Item One - Menu Item Two - Menu Item Three #### Services - Menu Item One - Menu Item Two - Menu Item Three #### News - Menu Item One - Menu Item Two - Menu Item Three Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram