---
title: "B2B Onboarding Tips: Shorten the Hire-Line to Revenue"
description: B2B onboarding is a long process without guaranteed results. Click here to read our B2B onboarding tips to shorten the hire-line to revenue process.
---

# Sales Outcomes

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# B2B Onboarding Tips: Shorten the Hire-Line to Revenue

[Hernan Vera](https://www2.salesoutcomes.com/sales-outcomes-b2b-sales-marketing-insights/author/hernan-vera)

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*                        For more B2B Onboarding Tips,[Click Here to Subscribe to Two-Bullet-Tuesday](https://salesoutcomes.us19.list-manage.com/track/click?u=bd9e3fde30500bfb3b09549c6&id=29cc4c3444&e=7c7733f6b0)*

Adding new talent to your sales team to accelerate growth may appear straight-forward.  **However, many companies fall short in** ***keeping talent* and *getting them to an acceptable level of productivity within a year.***

For example, if you are part of a B2B organization with a long sales-cycle, it can take **more than a year** for a new hire to generate enough sales revenue to pay for themselves — even though **the cost of a new hire effects your bottom line on day one.**  
 

## To that end, hiring a bunch of salespeople at once can be a drag on profitability.**[ *Unless you can get new hires to generate revenue faster.*](https://salesoutcomes.com/sales-enablement/#Sales_Onboarding)**

In a “buoyant” economy, even companies that aren’t planning to hire new sales talent still are hiring to address [*attrition and the deliberate churn of poor performers.*](https://salesoutcomes.com/sales-enablement/) Furthermore, consider the factors of recruiting effort and the lack of guarantees in B2B onboarding.  ***Hiring a salesperson is an expensive endeavor.***

## **B2B Onboarding Tips: A third of new salespeople won’t succeed. **

*The cost of a new hire flameout is much higher than their salary. When you factor in recruiting and training costs, travel & entertainment, management time, and lost revenue opportunity, profit on that hire in the first year is much less likely. **For example, a rule of thumb is that it will cost you about 2x the fully loaded base salary.***

**If you are hiring a number of B2B salespeople that will make a difference in your revenue goals, it stands to reason that *their costs will also make a real difference in your profits.***

## **The Impact of Reducing Time to Revenue in B2B Sales Onboarding**

For example, if your firm has a sales cycle of 9 months, **reducing the time to revenue from nine to five months can reduce your net cost of a new hire** to break-even in the first year — which means faster growth in the business.

### **B2B Onboarding Tips: How to Speed Up Revenue Generation**

At heart, I’m a (simple) math geek that likes simple explanations.  Lets break down the variables:

[![B2B Sales Onboarding](https://www2.salesoutcomes.com/hs-fs/hubfs/Imported_Blog_Media/B2B-Sales-Onboarding.jpg?width=622&height=872&name=B2B-Sales-Onboarding.jpg)](https://salesoutcomes.com/sales-enablement/#Sales_Onboarding)

#### **To speed up revenue generation from B2B onboarding, you need to reduce the number of months spent:**

- **Learning** — Develop an agile approach that adapts to new hire skill sets and that goes beyond knowledge transfer and product training
- **Waiting** — The faster you introduce new hires to customer situations, shadow learning and selling opportunities, the sooner their real learning begins;

***You must also:***  
**Increase the number of months they are selling** — start them off with smaller, short sales cycle opportunities, or late-stage ones and give them [intensive coaching and training](https://salesoutcomes.com/training-coaching/).

Increasing efficiency of B2B Onboarding is a simple math problem:

## Fewer months Learning & Waiting + More months Selling = Revenue Sooner

 

We aren’t suggesting that you lop-off items from your B2B onboarding plan to reduce onboarding time. Instead, we suggest that you re-orient how salesperson onboarding is spent.** If your B2B onboarding plan hasn’t changed much in the past few years, [it may be time for a fresh look toward shortening the line to revenue.](https://salesoutcomes.com/contact-us/)**

  

## *                    For more B2B Onboarding Tips,**[Click Here to Subscribe to Two-Bullet-Tuesday](https://salesoutcomes.us19.list-manage.com/track/click?u=bd9e3fde30500bfb3b09549c6&id=29cc4c3444&e=7c7733f6b0)*

### Leave a Comment

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